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Marketing & Communication Director

  • Marketing
  • Munich, DE
  • Permanent
立即申请

Reference code: JR130225

我们是谁?

作为传承悠久历史的高级珠宝世家,梵克雅宝崇尚在充满魅力和创意的环境中追求卓越的专业技术;

世家正在广募英才,寻觅勤勉认真、毫不妥协,专注于提升和传播专业知识的优秀人才;

在梵克雅宝世家,您将与满怀激情的行业专家们共事合作,助力世家不断革新;

梵克雅宝以支持多元文化背景为荣,聘请不同背景、经历和身份的优质人才。

世家坚信,当我们充分接纳并支持各类不同的经历与背景时,创意与知识便能自由绽放与翱翔。我们将一如既往,竭力打造一个和谐互补的世家团队。

YOUR MISSION: Responsible for the marketing & communication strategy to develop Maison turnover on all product categories. Manage product marketing for all categories in scope, drive communication investments and local PR strategy in order to optimize the Maison reputation and visibility / exclusivity. Also manage digital marketing activities. HOW WILL YOU MAKE AN IMPACT? - Develop and implement comprehensive marketing and communication strategies to drive Maison turnover across all product categories. - Lead product marketing initiatives for all categories, ensuring alignment with the overall brand strategy. - Drive communication investments and local PR strategies to enhance Maison's reputation, visibility, and exclusivity. - Oversee digital marketing activities, ensuring integration with broader marketing efforts. - Develop tactical plans to optimize resources and assets within the department. - Propose and manage annual business plans, including financial and headcount budgets, and set business targets such as revenue and key performance indicators (KPIs). - Communicate and implement the function's strategy and business plan, motivating team members to achieve business goals. - Manage the development and delivery of specific marketing areas, products, or services. - Build and maintain relationships with significant customers and manage a sales department. - Develop a personal network of senior managers within the business sector, representing the organization at events to gather market intelligence and promote the brand. - Manage departmental budget plans, ensuring effective allocation and utilization of resources. - Provide expert advice to senior managers to support policy implementation, projects, and change initiatives. - Identify and manage stakeholder needs and concerns, developing engagement plans to support business communication and decision-making. - Monitor and report on departmental performance, setting objectives for direct reports and ensuring accountability. - Evaluate staff capabilities, identify development needs, and implement development frameworks to build the organization's talent pool. - Coach and mentor team members to support their professional growth and development. - Ensure all activities comply with the company's diversity and inclusion guidelines. - Maintain a Master's Degree or equivalent level of education and possess extensive experience in providing expert competence. - Demonstrate experience in planning, managing, and organizing resources within short to medium timescales, adhering to the overall policy framework. HOW WILL YOU EXPERIENCE SUCCESS WITH US? Master's Degree or Equivalent Level Wide and deep experience providing expert competence.
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我们的价值观

世家始终鼓励全体成员以积极的视角出发,通过建设性的方式进行交流协作,秉持关怀、永不妥协、传递、创新、好奇、雄心的价值观,共同维护世家的卓越标准。

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候选人的应聘体验

我们相信,招聘流程是团队成员在世家职业体验的起点。

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