Reference code: JR123985
Relevant, masculine and British. Since 1893, Alfred Dunhill has been engineering unique and stylish luxuries for men. We seek people who have commitment and drive with a strong commercial focus, and will thrive in a creative environment that encourages innovative thinking.
HOW WILL YOU MAKE AN IMPACT?
Reporting to the Chief Marketing Officer, the Image Director is responsible for defining, shaping, and elevating the overall visual identity and brand image of dunhill globally. This strategic role involves providing visionary leadership to the Art Direction team and broader creative functions, ensuring all visual content and collateral consistently reflects and enhances the brand's luxury positioning and narrative. The Image Director will drive the strategic direction for all visual communications, from conceptualisation through to execution across all platforms and touchpoints, fostering high-level relationships with world-class creative talent and collaborating extensively with internal and external stakeholders to deliver impactful, innovative, and on-brand visual experiences. This role ensures the strategic alignment of all visual projects with business objectives, managing resources and budgets to achieve exceptional creative outcomes.
Define and evolve the global visual strategy and brand image in close collaboration with the CCO and CMO, ensuring alignment with overall brand vision and business objectives.
Provide visionary leadership and strategic direction for all visual content, including campaigns, digital platforms, retail environments, and experiential activations.
Lead the conceptualisation and development of groundbreaking visual narratives across all media (photography, film, digital art, design), pushing creative boundaries while maintaining brand integrity.
Drive innovation in visual storytelling and content creation, identifying emerging trends and technologies to elevate dunhill's presence and engagement.
Cultivate and manage high-level relationships with world-renowned photographers, directors, stylists, and other creative partners, ensuring access to top-tier talent for all projects.
Oversee the strategic allocation and optimization of creative budgets and resources, ensuring maximum impact and efficiency across all visual initiatives.
Mentor, inspire, and develop the Art Department and broader creative teams, fostering a culture of excellence, innovation, and continuous improvement.
Act as the ultimate guardian of the dunhill brand's visual identity, ensuring consistency, quality, and appropriate representation across all global touchpoints and communications.
Establish and maintain strategic partnerships across all internal departments (Marketing, Merchandising, Retail, Digital) to ensure cohesive and integrated visual strategies.
Provide expert strategic and creative counsel on all visual briefs, guiding the team from concept through to flawless execution.
Develop and implement best-in-class approaches for content capture, production, and distribution, including major events, global campaigns, and digital-first initiatives.
HOW WILL YOU EXPERIENCE SUCCESS WITH US?
Proven track record of strategic leadership in visual direction and brand image development within the luxury fashion sector, with a global perspective.
Exceptional creative vision and an elevated aesthetic sensibility, deeply aligned with dunhill's heritage and future direction.
Demonstrated ability to define and execute a compelling visual strategy that resonates with target audiences and drives brand equity.
Superior leadership and team development skills, with experience inspiring, mentoring, and managing high-performing creative teams.
Extensive network of top-tier creative talent (photographers, directors, stylists, agencies) and a proven ability to forge strategic partnerships.
Expertise in strategic budget planning, allocation, and financial oversight for large-scale creative productions.
Outstanding executive-level communication, presentation, and negotiation skills, capable of influencing and engaging diverse stakeholders.
Highly strategic and conceptual thinker with the ability to translate business objectives into innovative visual solutions.
Proactive, resilient, and adaptable leader capable of navigating complex challenges and driving creative excellence under pressure.
Deep understanding of luxury market trends, consumer behaviour, and digital innovation in visual content.
WHAT MAKES OUR GROUP DIFFERENT?
Our true power does not lie in our similarities but in the rich diversity of our arts, cultures, and human skills, as well as our specific ability to foster untapped potential.
We value freedom, collegiality, loyalty, and solidarity
We foster empathy, curiosity, courage, humility, and integrity
We care for the world we live in
YOUR JOURNEY WITH US:
We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals:
Initial screening call with Richemont Talent Team & Senior HR Manager
Interview with the Chief Marketing Officer
Interview with the Creative Director
Candidates may be required to complete a practical exercise