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MARKETING AND COMMUNICATION SENIOR EXECU

  • Marketing
  • Hong Kong, Hong Kong SAR, China
  • Permanent
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Reference code: JR127750

The Oldest Fine Leather Goods House in the World

Founded in 1829, Delvaux is a truly Belgian brand. In fact, it was even born before the Kingdom of Belgium, which was only established one year later, in 1830.

Created in Brussels by the innovative Charles Delvaux, la Maison has remained at the forefront of luxury leather goods for nearly two centuries because of its savoir-faire, uncompromising craftsmanship and the outstanding quality of its creations.

 

YOUR MISSION:
Supports and coordinates on all communication/media/PR/events initiatives.

HOW WILL YOU MAKE AN IMPACT?

MARKETING

Ensure coordination and implementation of SAPAC marketing and PR activities as well as digital marketing strategy with all relevant agency partners

Ensure SAPAC marketing activities/ strategies are in line with HQ guidelines

Propose relevant/creative ideas and strategies to promote the brand

Work with CMO APAC and Brand CEO SAPAC to implement marketing programs to maximize sales potential

Be in contact with all Delvaux relevant partners, (e.g, landlord, Agency, KOL and etc.)

Celebrities, KOL, VIP network Management

  • Active on the connection with the key celebrities, stylists, KOL and influencers who appropriate to the brand to develop specific SAPAC marketing action

COMMUNICATION

Implement both global and local communication strategy to enhance brand reputation with the public and the media

Work with CMO APAC and Brand CEO SAPAC to implement communication programs/ strategies appropriate for their business needs and consistent with the HQ communication strategy

Executing corporate communications plans including but not limited to public affairs, media relations and communication engagement

Take part in media communication in order to achieve business goals of the company in APAC markets

Review speeches, articles, press releases and other communications to ensure they are accurate and consistent with the HQ communication strategy

Source and recommend media partners to ensure the quality of content on different platform. Evaluate and monitor performance of media/ KOL as well as digital partnerships



HOW WILL YOU EXPERIENCE SUCCESS WITH US?
Bachelor's Degree or Equivalent Level

A Legacy in Motion

Delvaux is the inventor of the modern handbag, having filed the first-ever leather handbag patent in the world for le "Princesse" in 1908. Among its extremely rich archive of over 3,000 designs, Delvaux's emblematic creations include The Brillant (1958), The Tempête (1967), The Pin (1972), The Cool Box (2018) and The Lingot (2022).

About Delvaux

a person in a white dress and purple purse

The Architect of Leather

Delvaux, the architect of leather, pursues design as a discipline, where heritage informs innovation. With each new silhouette, la Maison advances a tradition of thoughtful creation, continually reimagining form and function.

Discover our Bags

a glass table with purses and flowers on it

Boutiques

Steeped in emblematic addresses around the world, from Paris to London, New York, Milan, Tokyo, Seoul or Beijing, all Delvaux boutiques are different and tell a story of exceptional design and Belgian heritage.

Our Boutiques