Reference code: JR132984
At Cartier North America, we are proud to employ talent from many different backgrounds, experiences, and identities. We believe that when diversity and inclusion are fully embraced and empowered, creativity and knowledge emerge to deliver excellence. We continue to work towards creating a workforce that represents the diversity of our clients and our communities.
The Director of VM Strategy & Performance role focuses on translating enterprise visual strategy into actionable Visual Merchandising plans, leading cross-functional initiatives, rigorously monitoring performance, and ensuring visual investments align with business priorities to drive sales and client engagement.
Key Responsibilities
Strategic Leadership & Planning
- Work with Marketing department to execute comprehensive visual merchandising strategies aligned with overall business objectives, brand vision, and market trends.
- Work with AVP, Visual Merchandising in translating high-level strategy into detailed, actionable plans, roadmaps, and timelines.
Cross-Functional Collaboration & Stakeholder Management
- Serve as the primary point of contact for Marketing, VM, Supply Chain, and other cross-functional teams.
- Lead bi-weekly alignment meetings to ensure key investments in relevant products, campaigns, and initiatives are selected and prioritized based on strategy, performance data, and business needs.
Performance Analysis & Optimization
- Conduct in-depth analysis and ongoing monitoring of VM strategies and initiatives.
- Track key performance indicators (KPIs) such as sales lift, conversion rates, foot traffic impact, inventory turnover, and customer engagement metrics.
- Identify opportunities for improvement and recommend data-driven adjustments to maximize ROI.
Product Stock Strategy & Optimization
- Partner cross-functionally with Supply Chain to shape product stock strategies that support business priorities and client engagement.
- Ensure key products are positioned in the right locations to support VM storytelling, client trends & commercial & E-Commerce opportunities.
- Proactively assess product availability, boutique-level stock needs, and emerging business opportunities to inform agile marketing and visual merchandising strategies.
Pilot Programs & Testing
- Partner with AVP, VM in planning and evaluation for pilot programs, in-store tests, and new concept rollouts.
- Define success metrics upfront, analyze results, and scale winning initiatives while sunsetting underperforming ones.
Reporting & Executive Communication
- Prepare clear, insightful reports and presentations on VM initiatives, performance outcomes, and strategic recommendations.
- Present updates to AVP Visual Merchandising, highlighting insights, risks, and opportunities.
Qualifications:
- Experience: 10+ years of progressive experience in leading teams and leading leaders.
- Preferred a min of 5 years in Visual Merchandising or Marketing performance based role.
- Strategic Acumen & Proactivity: Demonstrated ability to proactively identify solutions, and manage complex situations with a strategic mindset and exceptional attention to detail.
- Communication & Interpersonal Skills: Exceptional verbal and written communication skills, with the ability to interact confidently and effectively with diverse stakeholders.
- Organizational & Process Excellence: Exceptional organizational, prioritization, and multi-tasking abilities, with a proven track record of developing and implementing productive ways of working to optimize workflow.
- Discretion & Professionalism: confidentiality, integrity, and professionalism, consistently upholding the highest ethical standards.
- Technical Proficiency: Advanced proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Teams) and other relevant communication tools.
Salary Range: $170,000-$190,000
