Reference code: JR134412
Surrounded by his family and guided by his strong entrepreneurial mindset, Georges-Edouard Piaget decided, in 1874, to create a watchmaking workshop in La Côte-aux-Fées, a small village in the middle of the Swiss mountains of the Jura.
Since that day, Piaget has pushed the limits to “do what has never been done before” and crafts sophisticated and flamboyant watches and jewellery creations.
Within the walls of our Ateliers de l’Extraordinaire, our master artisans continue to harness rare skills that have been preserved and perfected from generation to generation.
Today, Piaget’s exceptional craftsmanship is celebrated worldwide, supported by a strong global presence and a dedicated network of client support and retail colleagues who bring the spirit of our Maison to life every day.
Overview:
The position holder is responsible for Event activities of Piaget Korea, under management of Senior Marketing Manager. The major part of this job is to execute all clients events, pop up store, in-store event & promotions with relevant teams. In communication, the person will implement production of Event communication material, and external communication activities such as external events, internal event etc. Be required not only to understand brand identity and luxury business but also to implement all activities with broad marketing perspective.
Main Responsibilities:
Event & Promotion plan & execution
- Propose an appropriate action plan based on Business plan and execute accordingly under the supervision of Senior marketing manager
- Suggest and implement seasonal in-boutique event/promotion
- Organize, Prepare, Control and Execute all local events, in BTQ activation, Fair, Opening ceremony, and outside of Boutique event
- Plan and Execute Product focused off-site event.
- Explore and Build good relationship with 3rd party partners
- On-site management and necessary coordination for client experience execution
- Tight communication with the agency and shared function to make sure the final quality and monitor the preparation.
- Gather BTQ and related BTQ Feed-back & insight & needs.
- Share Marketing and event activity with BTQ
- Report event / promotion result to relevant teams including HQ
- Work closely with relevant teams to identifying client’s needs and proactively respond to elevate the client experiences
- Support PR& Communication, CRM for upcoming special projects including strategic event planning, execution, agency management
Event related Communication contents
- Forecast and consolidation and submission to HQ
- Plan and allocate required quantity of publishing materials from HQ
- Handle artwork, Printing material local production (invitation, catalog etc.)
- Develop local event gift
- Communication / Purchase / Distribution / Payment work for event gifts
- Report result of activities
Budget management
- Event budget management and budget tracker updates
Storage management
- Manage storage by regularly checking stock to enhance efficiency
JOB REQUIREMENTS:
- Minimum + 5 years event or marketing & communication related experience in luxury industry
- Excellent leadership, communication, negotiation, and interpersonal skills
- Strong time management and organizational skills
- Ability to manage multiple projects independently
- Positive attitude & logical thinking
- Fluent in both Korean & English
- Expert Microsoft Office Suite skills, especially PowerPoint, Excel, and Outlook
- Entrepreneurial with a can-do spirit, innovative and team oriented
