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Marketing Manager

  • Marketing
  • Mexico City, MX
  • Permanent
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Reference code: JR130186

Each one of our timepieces is a perfect combination of exclusive design, innovative technology and precision. All of these values have played their part in making IWC Schaffhausen a dynamic and quickly growing international brand which has established itself in the upper echelons of the luxury watch segment: the perfect environment for those embarking on careers in the luxury goods industry as well as highly qualified, ambitious specialists and management figures who are attracted by the flair of the international luxury goods sector.

YOUR MISSION: Responsible for all aspects of Marketing Department in maintaining the Maison integrity and image. Responsible for implementing the product strategy and launch plan.

HOW WILL YOU MAKE AN IMPACT?

- Develop and execute comprehensive marketing plans for products and services, ensuring alignment with the Maison's integrity and image.

- Communicate and implement the marketing strategy and business plan within the team, fostering a clear understanding of the organization's mission, vision, and values.

- Conduct thorough market research to identify emerging trends and assess their potential impact on the organization.

- Collect and analyze data to evaluate marketing activities and identify opportunities for improvement. - Coordinate and manage subcontractors and suppliers, ensuring successful execution of advertising, promotion, and other marketing campaigns.

- Contribute to brand positioning efforts and provide innovative ideas for brand plans.

- Monitor the entire product life cycle, from development to marketing, ensuring competitive positioning in the marketplace.

- Provide expert advice on policies and procedures, resolving complex issues and enabling informed decision-making.

- Set and achieve performance objectives, utilizing the organization's performance management systems to enhance personal and team performance.

- Manage budgets effectively, conducting detailed analyses to track progress and ensure financial goals are met.

- Identify and address the development needs of team members, implementing training and coaching programs to build their capabilities.

- Ensure compliance with the company's diversity and inclusion guidelines, promoting an inclusive work environment.

- Maintain a Bachelor's Degree or equivalent level of education, with substantial experience in marketing and team management.

- Demonstrate strong leadership and time management skills, with the ability to supervise and direct resources to achieve specific results within limited timeframes.

HOW WILL YOU EXPERIENCE SUCCESS WITH US? Bachelor's Degree or Equivalent Level Experience enables job holder to deal with the majority of situations and to advise others.