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흰색 상자에 검은색 핸드백

MARKETING AND COMMUNICATION SENIOR EXECU

  • Marketing
  • Hong Kong, Hong Kong SAR, China
  • Permanent
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Reference code: JR127750

The Oldest Fine Leather Goods House in the World

Founded in 1829, Delvaux is a truly Belgian brand. In fact, it was even born before the Kingdom of Belgium, which was only established one year later, in 1830.

Created in Brussels by the innovative Charles Delvaux, la Maison has remained at the forefront of luxury leather goods for nearly two centuries because of its savoir-faire, uncompromising craftsmanship and the outstanding quality of its creations.

 

YOUR MISSION:
Supports and coordinates on all communication/media/PR/events initiatives.

HOW WILL YOU MAKE AN IMPACT?

MARKETING

Ensure coordination and implementation of SAPAC marketing and PR activities as well as digital marketing strategy with all relevant agency partners

Ensure SAPAC marketing activities/ strategies are in line with HQ guidelines

Propose relevant/creative ideas and strategies to promote the brand

Work with CMO APAC and Brand CEO SAPAC to implement marketing programs to maximize sales potential

Be in contact with all Delvaux relevant partners, (e.g, landlord, Agency, KOL and etc.)

Celebrities, KOL, VIP network Management

  • Active on the connection with the key celebrities, stylists, KOL and influencers who appropriate to the brand to develop specific SAPAC marketing action

COMMUNICATION

Implement both global and local communication strategy to enhance brand reputation with the public and the media

Work with CMO APAC and Brand CEO SAPAC to implement communication programs/ strategies appropriate for their business needs and consistent with the HQ communication strategy

Executing corporate communications plans including but not limited to public affairs, media relations and communication engagement

Take part in media communication in order to achieve business goals of the company in APAC markets

Review speeches, articles, press releases and other communications to ensure they are accurate and consistent with the HQ communication strategy

Source and recommend media partners to ensure the quality of content on different platform. Evaluate and monitor performance of media/ KOL as well as digital partnerships



HOW WILL YOU EXPERIENCE SUCCESS WITH US?
Bachelor's Degree or Equivalent Level

끊임없이 혁신을 거듭하는 유산

델보는 현대 핸드백의 창시자로서, 1908년 "프린세스(Princesse)"로 세계 최초의 가죽 핸드백 특허를 출원한 바 있습니다. 3,000가지가 넘는 디자인으로 구성된 풍부한 아카이브를 보유한 델보의 상징적인 작품으로는 1958년의 브리앙(Brillant), 1967년의 땅페트(Tempête), 1972년의 빵(Pin), 2018년의 쿨 박스(Cool Box), 2022년 랑고(Lingot)가 손꼽힙니다.

델보 소개

흰색 드레스와 보라색 지갑을 입은 사람

가죽의 건축가

가죽의 건축가인 델보는 유산을 바탕으로 혁신을 이끌며, 디자인을 하나의 예술 분야로서 탐구합니다. 메종이 선보이는 모든 새로운 실루엣은 형태와 기능을 끊임없이 재해석하는 깊이 있는 창조적 전통에 기반한 산물입니다.

델보 백 자세히 보기

지갑과 꽃이 놓인 유리 테이블

부티크

파리부터 런던, 뉴욕과 밀라노, 도쿄와 서울, 그리고 베이징까지, 전 세계의 상징적인 지역에 자리한 62개의 델보 부티크는 각기 다른 개성을 지니고 있으며, 탁월한 디자인과 벨기에 헤리티지를 담은 이야기를 전합니다.

델보 부티크