Reference code: JR135183
몽블랑은 1906년 최초의 잉크 누출 방지 만년필로 필기 문화에 혁명을 일으킨 이래, 뛰어난 장인정신, 최고의 미적 감각, 혁신적인 솔루션으로 명성을 쌓아왔습니다. 이후로도 몽블랑은 계속해서 한계를 뛰어넘으며, 필기구, 시계, 레더 제품, 뉴 테크놀로지 아이템 및 엄선된 액세서리 분야에서 최고의 트래디션, 기술, 디자인을 결합합니다. 몽블랑은 메종의 명성과 엠블럼에 담긴 뛰어난 장인정신과 사명감을 바탕으로 대담한 아이디어를 구현하고, 기대치가 가장 높은 고객들을 위해 정교한 제품을 제작합니다. 그렇게 함으로써 기술과 디자인의 선두에 선 몽블랑은 3,000명이 넘는 직원들의 열정을 바탕으로, 몽블랑 제품이 영감을 불어넣는 것처럼 직원들이 자신의 잠재력을 발휘하고 성장하며 성취하도록 이끄는 문화를 실천합니다.
YOUR MISSION: Ensures implementation of digital strategy for the Maison/entity or on a Region/country level, and ensures its integration with the organization's overall strategic plans. HOW WILL YOU MAKE AN IMPACT? - Define and implement the digital marketing strategy and plan, ensuring alignment with the organization's overall strategic objectives. - Plan and execute digital marketing campaigns, including concept creation, content development, audience targeting, and value proposition integration across digital channels. - Identify and leverage new opportunities and trends in the digital marketing landscape, supporting the implementation of capability-building initiatives as outlined in the digital marketing capability roadmap. - Conduct detailed analyses to understand the needs and expectations of various customer segments, providing actionable recommendations to enhance the customer experience strategy. - Utilize techniques such as voice of the customer initiatives, journey mapping, and qualitative touchpoint analysis to identify and address customer pain points, challenges, and hurdles. - Communicate the local action plan clearly to team members, ensuring they understand their roles and how their work contributes to the broader business strategy, mission, and vision; motivate and guide the team to achieve local business goals. - Set and pursue personal objectives, leveraging performance management systems to enhance individual performance; oversee team performance, allocate tasks, review work completion, and take corrective actions to ensure quality and timeliness, contributing to formal performance appraisals. - Develop and execute marketing plans for specific products, services, or specialty areas within established marketing frameworks. - Monitor and track budgets, reporting variances to senior colleagues. - Provide coaching and development opportunities to team members, fostering skill enhancement and professional growth. - Bachelor's Degree or equivalent level required. - Extensive experience in digital marketing, with the ability to handle complex situations and provide guidance to others. - Proven managerial experience in supervising and directing teams and resources to achieve specific outcomes within set timeframes. HOW WILL YOU EXPERIENCE SUCCESS WITH US? Bachelor's Degree or Equivalent Level Experience enables job holder to deal with the majority of situations and to advise others.