Reference code: JR126438
At Richemont Americas, we are proud to employ talent from many different backgrounds, experiences, and identities. We believe that when diversity and inclusion are fully embraced and empowered, creativity and knowledge emerge to deliver excellence. We continue to work towards creating a workforce that represents the diversity of our clients and our communities.
Senior Area Manager, Fragrance
Cartier | Coral Gables, FL
The Senior Area Manager, Fragrance oversees a network of Cartier Boutiques and Travel Retail Points of Sales (POS) in the Cartier region of Caribbean and LATAM for boutiques and Travel network, developing strategic action plans with partners and providing leadership support to drive business growth, team development, operational excellence and foster long term, trusted client relationships.
Key Responsibilities
COMMERCIAL
Achieve sell-out and sell in objectives while constantly monitoring and reassessing our strategy to optimize market presence.
- Set and monitor relevant KPIs, both quantitative and qualitative, for the assigned territories.
- Achieve sell-in and sell-out targets in assign territories through network optimization and regular performance reviews to ensure optimal performance.
- Nurture and strengthen partnership.
- Align markets and networks, lead operational strategies assigned in the region.
- Drive retail excellence and productivity, implement and follow up on retail & marketing KPIs to maximize business performance and drive target achievement.
- Region: Latin America and Caribbean, for Boutiques and Travel Retail (main partners: Avolta, DFA, Motta)
PARTNERS RETAILIZATION
- Network level: responsible for the execution of the strategic 3-year plan road map for Boutiques and Travel Retail.
- Follow-up monthly on performance and action plan execution.
- Lead and support boutiques and specialist partners managers to analyze and interpret data.
- Ensure effective communication and implementation of all corporate and regional strategic initiatives with partners.
- Develop yearly strategic action plans for key markets.
BRAND IMAGE, TRADE MARKETING AND MERCHANDISING:
- Execution of the LATAM Fragrance network strategy.
- Ensure the execution of all planned in-store marketing activities animations and events (Travel Retail).
- Responsible for brand image, sales performances & profitability monitoring in Boutiques and Travel Retail.
- Review boutique and POS assortments bi-annually with Marketing and Supply Chain, and with the store managers.
- Implement strategic objectives for the Retail and Specialist. markets.
OTHERS:
- Finance: Control of expenses related to Retail sales, BA’s cost, or any other expense applied to local OPEX.
- Legal: Coordinate with the Legal Department, to ensure all agreements and contracts are in place.
Geographical scope:
Latin America and Caribbean. 10 Boutiques and approx. 120 doors in Travel Retail
Qualifications
Education: Bachelor Degree in Business, Finance, Marketing or International trade required. MBA a plus
Required experience:
- 10 years’ experience in Travel Retail
- Experience in the Latin America and Caribbean market
- Experience in Fragrances and Luxury Industry preferred
Technical skills/ abilities:
- Proficient in Microsoft Word, PowerPoint, Excel, high level of power analytics, especially in Excel.
- Fluent in English and Spanish, Portuguese is a plus.
Personal skills:
The successful candidate will have the following personal qualities:
- Strong knowledge in sales and marketing strategies and techniques, preferable in luxury products.
- Excellent oral and written communication skills.
- Excellent presentation skills.
- Solid analytical skills.
- Open minded and agile
- Hard working, high energy, and positive attitude.
- Strong ability to multi-task and perform with several high priority projects running at the same time.
- Able to work in a fast paced, ever-changing environment, be flexible and open to different cultures.
- Retail and sell-out oriented.
- Entrepreneurial spirit and team player.
- Availability to travel up to 30% and work extended hours.
We Offer
We care about our associates’ health and wellbeing and offer a comprehensive benefits program to support you and your loved ones. Our core benefits include medical, dental, and vision programs. Health savings and flexible spending accounts are available to support your financial needs, along with access to the employee assistance program for you and your household members. The company offers income protection solutions including life insurance, disability benefits, and 401(k) with employer match. Understanding the importance of wellness and work-life-balance, our package includes a wellness reimbursement benefit and paid time off. We also encourage associates to give back to their local community by using their volunteer time off days to support important initiatives that drive change.
At Richemont, We Craft the Future!
Salary will be negotiated based on relevant skills and experience.
