Reference code: JR128466
Founded in Florence in 1860, Panerai began as a workshop dedicated to precision instruments, shaped early on by a decisive partnership with the Royal Italian Navy. Designing instruments and tool watches for extreme conditions forged a mindset rooted in performance, innovation, and purpose.
After joining the Richemont Group in 1997, Panerai gained international recognition for its distinctive DNA of Italian design and Swiss watchmaking expertise. Today, the Maison continues to create timepieces that push boundaries, translating its technical heritage into contemporary watchmaking for Modern Heroes—individuals driven by curiosity, courage, and the will to go further. We empower those who embrace challenges, value authenticity, and seek to leave a mark, together with a Maison that has never stopped evolving.
KEY RESPONSIBILITIES
Support the marketing team in daily tasks, such as:
- Boutique Activations: Support CRM Manager & retail boutiques with planning and execution of monthly in-store activities to engage clients
- Events: Support on creation of publicity materials, agency liaison and be on-site as a runner during local events. Opportunity to propose creative events in line with brand guidelines.
- CRM: Collaborate with CRM Manager on client data and CRM performance reporting
- Logistics: Manage the local movement and regional shipment of VM display material & gift.
- Communications: Curate bi-monthly social media kits for retail partners and landlords to drive awareness for new product launches.
- Reporting: Monthly marketing & media report creation & analysis, annual activation calendar updates; collation of information for post-event reporting.
- Finance: Creation of necessary purchase orders and new vendor requests. Collation of quotations and processing of invoices.
- Team Meetings: Active participation in marketing brainstorm meetings.
REQUIREMENTS & SKILLS
- Technical Competencies
- Knowledge of MS Office tools & Adobe creative programs.
- Familiar with content creations & social platforms
- Responsible, proactive, possesses analytical skills & solution driven.
- Collaborative spirit – do not be afraid to ask questions!
- Ability to thrive in a fast-paced environment and prioritise multiple tasks at hand.
- Flexibility in schedule, as activations may happen after office hours or on weekends
- Interest in watches is a plus
