Reference code: JR133134
We make hearts beat.
In our Maison, we wish to create a welcoming home and bespoke moments to reveal and empower femininity, and nurture a multicultural community of clients and talents, lasting through generations.
Since 1964, Alaïa is a Parisian Fashion Maison, with a Couture soul and a timeless sense of beauty.
Founded on the vision of Azzedine Alaïa, a legendary master of cut who changed the look of fashion in the 80’s with his sculptural silhouettes, the Maison continues to shape the future with the same passion and technical excellence.
Today, we perpetuate this quest for perfection and modernity. Through shape-driven creation and iconic knits sculpted on the body, we craft unique interpretations of the free beauty of women, guided by creativity, precision and a deep passion for arts.
Joining Alaïa means becoming part of a Maison where heritage, modernity and craftmanship come together to inspire, empower and create lasting impact.
At Richemont Americas, we aspire to reflect the ever-changing world around us. We are proud to employ talent from many different backgrounds, experiences, and identities to build a continually evolving, inclusive community where the diversity of our colleagues and clients is rich and celebrated. We believe when inclusion is fully embraced and empowered, creativity and knowledge emerge to deliver excellence, advancing the community that is uniquely Richemont Americas.
Boutique Director
ALAÏA | Las Vegas
Reports to: US Brand President
Role Overview
Acting as an ambassador of ALAÏA, the Boutique Director is responsible for inspiring and developing the store team to successfully reach quantitative and qualitative targets. The boutique director is a strong leader, with an entrepreneurial spirit, who is able to collaborate with business partners (internal and external) to drive all business initiatives, gain support and cooperation to drive the business forward. They are a strategic thinker who is able to provide action plan recommendations, make decisions, solve problems.
Responsibilities
SALES
Deepen the relationship with our clients to achieve sales plan and drive lifetime loyalty and spend
Identify business opportunities and implement actions to consistently achieve or exceed monthly and annual store sales plan.
Direct sales team to drive client development activity and cultivate new and existing clients
Demonstrate sales leadership by playing an active role on the sales floor and managing clients relationships personally.
Manage and motivate the team to drive business through key product pillars
Implement a business development action plan, based on the building of a solid network of corporate partners and business bringers
SERVICE
Elevate the in-store experience by consistently delivering memorable moments
Lead, model and coach
Ensure continuous Guest experience management presence on the sales floor, coaching the team according to the Alaia selling ceremony.
Optimize hospitality and store amenities to create unique experiences.
Take action to improve client service – before, during and after sales.
TALENT
Elevate and hire talent to ensure a winning team and create a best-in-class service and selling organization.
Develop and execute a talent action plan for the store
Accurately assess capabilities and build robust development plans to grow talent at all levels and assist career growth
Continuously encourage, coach, provide qualitative feedback, utilizing reward, and recognition as well as performance management process to improve team engagement and performance.
CRM AND MARKET
Clienteling: Responsible for driving the instore focus from walk-in in customer business to proactive outreach and meaningful client relationship building. Build store’s client development strategy and support team in development of their own client development strategies.
Competitor market awareness: Monitor the luxury fashion local market performance, including product, price, and competitors activities and make suggestions to improve and enhance store performance
Market events and initiatives: Develop a holistic marketplace strategy, identifying and recommending key partners to accelerate future growth and develop new relationships. Actively participate in local events to build network and engage team in attending events as well
Qualifications
As a role model for the team, the store manager is a strong and collaborative leader who builds a climate of service excellence and leads the team to deliver extraordinary client experiences. The store manager is a dynamic and inspiring leader who embodies Alaia values.
10 years' experience in a luxury retail environment
Proven record of attaining targets
Managerial experience
Existing network and client base in local area
Ability to think strategically and put in place the propre business actions
Bold sense of initiative
We Offer
Employee wellbeing is a top priority at Richemont. We offer a comprehensive benefits program to support employees and their loved ones. Our core benefits include medical, dental, and vision programs. Health savings and flexible spending accounts are also available. The company offers income protection solutions including life insurance, disability benefits, and 401(k) with employer match. Understanding the importance of work-life balance, our total rewards include paid time off, a wellness reimbursement benefit, and access to the employee assistance program. Employees are encouraged to make a difference in their local communities with volunteer days off, supporting initiatives that drive change.
At Richemont, We Craft the Future!
Expected Salary Range: $130,000 - $150,000
Salary will be determined based on relevant skills and experience.

