Reference code: JR132476
HOW YOU WILL MAKE AN IMPACT:
Reporting directly to the Senior Manager, Watches & Accessories, the Marketing & Merchandising Senior Executive supports the growth and performance of the Watches & Accessories business through business analysis, merchandising, product portfolio management and cross-functional execution. The role combines analytical thinking with commercial acumen to optimize product performance; support buying decisions and execute strategic business initiatives across Southeast Asia.
KEY RESPONSIBILITIES:
Business Performance & Commercial Analysis
- Track and analyze weekly and monthly performance of in-range collections and new product launches.
- Prepare regular business reports to evaluate category, collection and reference performance, identifying opportunities, risks and corrective actions.
- Conduct ad-hoc deep-dive analysis to support commercial decisions and address business challenges.
- Monitor key performance indicators and translate data into actionable recommendations.
Merchandising & Product Portfolio Management
- Support forecasting and buying activities across the Watches & Accessories categories.
- Monitor product performance, sell-out, inventory levels and stock health to recommend optimization actions.
- Perform assortment reviews and recommend stock rebalancing to maximize business opportunities.
- Partner with supply chain team to ensure healthy inventory levels and support stock transfers for business needs, events and training.
Product Launch & Marketing Execution
- Execute local market action plans in collaboration with cross-functional teams to achieve commercial objectives.
- Collaborate with Client, Communications and Creative Visual Experience teams to ensure successful product launches and optimal in-boutique visibility.
- Support the execution of major initiatives including Watches & Wonders, product launches and strategic business projects.
- Maintain an up-to-date product launch calendar to ensure alignment across departments.
- Contribute to business presentations and action plan reviews that facilitate commercial decision-making.
Market Intelligence & Business Partnership
- Regularly visit competitors to monitor market trends, product launches and client experience.
- Gather qualitative feedback from boutiques on product performance and client demand.
- Identify emerging trends and commercial opportunities to strengthen category performance.
- Act as the key contact for boutique and cross-functional requests relating to Watches & Accessories to maximize sales opportunities.
- Organize regular business review meetings with boutique category owners to identify opportunities and performance gaps.
Product Information Management
- Adapt global product information for local markets, including pricing and competitor benchmarking.
- Maintain accurate product mapping tools and update local pricing twice yearly.
- Ensure product launch information and assortment updates are communicated effectively to internal stakeholders.
- Maintain accurate merchandising and category documentation to support business operations.
KEY COMPETENCIES:
- Min. 4 years of experience in Merchandising, category management or as a business analyst
- Data-driven and numerically inclined; able to translate insights into actions with strong analytical and organisational skills
- Advanced Microsoft Excel skills with experience using Looker.
- Excellent analytical skills
- Detail-oriented, proactive and able to work independently in a fast-paced environment.
- Strong ownership mindset with a hands-on approach to execution.
- Collaborative, enthusiastic, a team player

